Rob Woodbridge
Founder. Operator. Writing a book about what founders actually lose.
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How Long to Stay Confused at Scale
We spent $20K a month on marketing. Got 700 downloads. Ten deliveries. Seven customers. My cofounder wanted to kill it. …
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Set the pace
A customer wanted us in six cities. So we opened six cities. Here's what a year of bleeding taught us about the …
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Fast Software: Build What You Need, When You Need It
Building custom software for your exact needs is now faster and cheaper than subscribing to platforms built for …
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10X Forces You to Stop Bullshitting Yourself
When you're trying to double revenue, every initiative looks promising. You can chase 50 different opportunities and …
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AI is just another layer, not the destination
AI isn't a destination but a service layer that will fade into the background of how business works.
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With AI it's the question, not the answer
With AI and operations, your answer will only be as good as your own experience.
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5 biggest mistakes I've made as a startup founder
No one is perfect and at the pace that startups operate at, mistakes happen often. What makes startups completely unique …
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Making it manual
Senior team updates are important. Strike that. Senior team updates are VERY important. Something of this importance …
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Dilution
There is a cost of doing business -- any business -- and that cost always comes in the form of dilution.
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The Entrepreneur Mindset
I've never really thought about what "being" an entrepreneur means. I figured it was pretty simple -- you are one or …